Sales and Distribution Strategies of SMC Enterprise Limited : Driving Social Impact

dc.contributor.authorPrapon, Sheikh Wasif Wasal
dc.date.accessioned2026-05-22T07:02:00Z
dc.date.issued2025-10-25
dc.descriptionSupervised by Ms. Farjana Nasrin, Assistant Professor, Department of Business and Technology Management(BTM), Islamic University of Technology(IUT), Board Bazar, Gazipur-1704, Bangladesh This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration in Technology Management, 2025
dc.description.abstractExecutive Summary This internship report presents an overview of my professional experience as a Sales Intern at SMC Enterprise Limited, focusing on the organization's strategic sales and distribution operations. The principal aim of the report is to develop the in-depth idea of the company organization and key operations as well as describe business activities of the company and give the overview of my tasks and achievements I have accomplished during the internship period. The report examines the capacity of SMC Enterprise limited, a famous social enterprise in Bangladesh in implementing its sales and distribution strategies to cater the interests of business as well as mobilizing social purpose. It describes main operation processes and underlines that I was engaged in daily sales activities, data treatment, the preparation of offer reports, and stock management. It represents a mixture of personal experience and contact with specialists, the combination of which with … resources found at the company level, and domain websites provides these insights. SMC Enterprise Limited will engage in an effort geared toward alleviating the health of the people, and achieving profitability. The company has taken an economic and a social leading edge in the country in terms of its far reaching product distribution network and marketing approaches that are socially oriented. The internship experience at SMC will enable me to have a clearer picture of how professional workplace dynamics operate, establish efficient communication and reporting techniques, and be exposed to what happens inside a mission-driven organization. As a whole, this internship is not only an important aspect in my academic and professional growth but also provided me with real-life experience, industry knowledge, and vital business skills, which will assist me in the future work.
dc.identifier.citationSMC Enterprise Limited. Our Business. The official web site of SMC Enterprise Limited. Social Marketing Company (SMC). History & our Mission. Official Web Site, Social Marketing Company. Ministry of Health and Family Welfare, Government of Bangladesh. (2024),. National policy on health 2024. Dhaka, Bangladesh: Ministry of health and family welfare. Bangladesh (2023), Directorate General of Drug Administration, (DGDA). Act No. 150 of 2023, Drug Control Act 2023 & Associated Regulations. Dhaka, Bangladesh: DGDA. Bangladesh. (2023), United Nations Population Fund (UNFPA). Family planning and reproductive health efforts in Bangladesh Report. Dhaka, Bangladesh: Bangladesh UNFPA. Rahman, A. (2024-GBK). Social Marketing of Public Health in Developing countries: A Study of Bangladesh. Journal of Public Health Management, 12(4), 112 -128. Chowdhury, S. (2023), Strategy on Distribution Channel of Basic Medicines in Rural Bangladesh. Journal of supply chain management, issue 8, number 1, pages 45-60
dc.identifier.urihttps://repository.iutoic-dhaka.edu/handle/123456789/2509
dc.language.isoen
dc.publisherDepartment of Business and Technology Management(BTM), Islamic University of Technology(IUT), Board Bazar, Gazipur-1704, Bangladesh
dc.titleSales and Distribution Strategies of SMC Enterprise Limited : Driving Social Impact
dc.typeTechnical Report

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