"Shob Moment a Bkash Payment": Marketing Campaign Analysis for Ramadan-Eid Festive Season
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Department of Business and Technology Management(BTM), Islamic University of Technology(IUT), Board Bazar, Gazipur-1704, Bangladesh
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Supervised by
Dr. Md. Nahin Hossain,
Assistant Professor,
Department of Business and Technology Management(BTM),
Islamic University of Technology(IUT),
Board Bazar, Gazipur-1704, Bangladesh
This thesis is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration in Technology Management, 2025